#UCStyleFiles what’s in store?

"Right now in our store emerald green is flying off the shelves. Everyone loves the ease this chevron blouse goes from day to night." $59.95 at The Limited

“Right now in our store emerald green is flying off the shelves. Everyone loves the ease this chevron blouse goes from day to night.” $59.95 at The Limited

Many fashion students and alumnae also work in retail and can offer insight into world of buying and selling in the fashion industry.

Vanessa Feldkamp is a senior majoring in Fashion Merchandising at Ursuline College.  She is also the sales lead manager at The Limited.  Vanessa explains that she applies a lot of what she learned in May Beard’s Retail Buying classes: “May Beard’s class taught me to take a deeper look into the psychology of the target customer. I’ve also learned to analyze why a product didn’t sell.”

This helps Vanessa and her team to assist the customer in her shopping experience. “Also, by knowing what our customers likes we can drive sales in our stores,” Vanessa said.


Want to know what’s in store for shoppers at The Limited’s Great Lakes Mall location? Below is Vanessa’s guide to the best selling items this season:

Another store favorite is this cute one button chambray blazer. It's perfect with trousers or a pair of colored denim. $70.80 at The Limited

Another store favorite is this cute one button chambray blazer. It’s perfect with trousers or a pair of colored denim. $70.80 at The Limited

"Lastly our clients favorite piece of jewelry is the link hinge bangle. It comes in three colors and looks best stacked on your wrist." $26.95 at The Limited

“Lastly our clients favorite piece of jewelry is the link hinge bangle. It comes in three colors and looks best stacked on your wrist.” $26.95 at The Limited

Natalie Koch, Class of 2012

Spring ’14 Trends According to Women’s Wear Daily:

Cozying up: The coat, i.e. the ultimate winter staple, is making a bold statement for spring Try Elie Tahari's over-sized structured look in the Leeann Zip-Detail Coat. Retailing at $448.

Cozying up: The coat, i.e. the ultimate winter staple, is making a bold statement for spring
Try Elie Tahari’s over-sized structured look in the Leeann Zip-Detail Coat.
Retailing at $448.

- Sheer Bliss: Haute Couture's unexpected trend this upcoming season is a sheer thigh, designer Elie Saab does it best.  But for the everyday modern girl there is the ever trending sheer top. Elie Tahari's Enza Lace & Silk Blouse in black does a fresh take.  Shell with sheer silk cropped overlay Retailing at $168.

– Sheer Bliss:
Haute Couture’s unexpected trend this upcoming season is a sheer thigh, designer Elie Saab does it best. But for the everyday modern girl there is the ever trending sheer top.
Elie Tahari’s Enza Lace & Silk Blouse in black does a fresh take. Shell with sheer silk cropped overlay
Retailing at $168.

Animal Life: The animal kingdom is providing some wild inspiration for spring Elie Tahari, yet again, Jillian slim pant in navy/black with embossed leopard print and leather trim Retailing at $228.

Animal Life:
The animal kingdom is providing some wild inspiration for spring
Elie Tahari, yet again, Jillian slim pant in navy/black with embossed leopard print and leather trim
Retailing at $228.

- Animal Life:
The animal kingdom is providing some wild inspiration for spring
Elie Tahari, yet again, Jillian slim pant in navy/black with embossed leopard print and leather trim
Retailing at $228
Melissa Watson, Class of 2011–Operations and Brand Manager at Old Navy
Take a walk on the wild side: This metallic animal-print cardi is a bold best-seller. $19.97 at Old Navy.

Take a walk on the wild side: This metallic animal-print cardi is a bold best-seller. $19.97 at Old Navy.

Hot for spring: Melissa recommends printed jeggings as an update to an old favorite. $16.97 at Old Navy.

Hot for spring: Melissa recommends printed jeggings as an update to an old favorite. $16.97 at Old Navy.

Fancy Feet: Animal-print flats will add some kick to your step! $9.97 at Old Navy.

Fancy Feet: Animal-print flats will add some kick to your step! $9.97 at Old Navy.

Spring isn't in bloom just yet, but this floral top will get you in the spirit! $32.94 at Old Navy.

Spring isn’t in bloom just yet, but this floral top will get you in the spirit! $32.94 at Old Navy.

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